Developing a food product from scratch can be challenging when there are so many things to consider. What ingredients to use? Who are the suppliers? Are they reliable? Where do I produce it? How do I package it? What do I need on the label? How do I keep it safe? What shelf-life to give it? How do I ensure the product tastes the same every time? How much will it cost? Will I make enough money? Will customers like it? Where will I sell it?
Considering all of these when you start thinking about developing a new product can be overwhelming.
How we can help
We understand this feeling, and that is why we have created a programme to bring your product ideas to life without having to do it alone. If this is your first product to market or adding to your range this is the right programme for you. We have a lot of experience developing products and bringing them to market.
This programme is fully customisable to support your needs. We work with you to determine the best course of action and what the key outputs are.
'Callaghan Innovation' offers grants for new starters, and projects as well as tax incentives which can make R&D much more affordable - this is a great opportunity for innovation and growth.
Taking your idea and making it into a real product.
Finding and assessing ingredient suppliers to facilitate the development of your product.
Assessing the product for its sensory attributes and likeabillity with target customers.
Assessing the shelf life of the product so you can be confident in determining the best before/use by date code.
Creating and checking food labels to ensure they are compliant with the food code. As well as substantiating nutrition and functional claims.
Running your recipe in on a larger scale through a co-packer or at your own facilities.
Food Technical
New Zealand
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